Summer – how lovely! ☀️
Moomin Summer collection is as tasty as a strawberry and brings in the warm atmosphere of summer! It is playful and colourful, filled with prints of beloved Moomin characters enjoying summer activities.
Our designer shared some thoughts on the collection: “Our summer collection has lovely, warm prints with beach and jungle themes. For refreshing moments, we leave for the sea and taste fresh strawberries. The colours of the collection are soft pastel colours with shades of orange, coral and blue. ”
Summer is about tasty strawberries and light, fun thoughts
Our adorable Strawberry print is so delicious and fun. It has a fun, light print of Little My with strawberries. "Oh, what delicious-looking strawberries has Little My found! She is carrying large and ripe strawberries in her hands, walking happily. She is picking up the delicious berries, looking behind her. Is she afraid someone is going to find her strawberry Picking spot? What do you think, is Little My going to taste the strawberries herself or offer them to her friends?"
Sunshine, beach and water games – could there be a better way to spend a sunny afternoon? Our Crab print is filled with sunshine and warmth. It is a very inviting print with beloved Moomin friends.
“Moomin family has sailed south! They are in lovely Riviera, where the beautiful sunny days invite you to spend time on the beach. Little My is sitting under a parasol, watching Moomintroll run around, happily. A crab is moving around in the sand. Is Moomintroll running away from the crab?”
We have brought back old, favourite prints with new colours: Sea, Tree Crown, Orchid and Papaya. You are very welcome!
Our Tree Crown print is back with lovely green and yellow colours. ”Moominvalley residents have found new and exciting plants in the jungle. They are reaching for the sun! The leaves are large enough to sit in. Snufkin, Moomintroll and Little My enjoy climbing them, making their way to the treetop! Who gets there first?
Our rich Orchid print and its lovely details come alive in a natural white colour. “What a lovely place, full of beautiful flowers! Snufkin and Moomintroll are sitting still, enjoying the lush shrubs and large orchids. Hemulen wants to examine the plants as Little My has climbed up a stem and looking around. Who would’ve thought that orchids were so exciting and beautiful?”
Our beloved Papaya print is especially adorable in rose and yellow colours. “Little My has sunk her teeth into a tasty piece of fruit. Sitting still, she looks extremely content and pleased. Little My is surrounded by beautiful blooms and a variety of ripe fruit, ready to be picked and eaten. The papayas have ripened, too, fruits so juicy and delicious that it makes Little My giddy with delight. Hopefully the fruit are plentiful and there is enough for Moominmamma to make juice, nectar, smoothies, jams and perhaps a salad!”
What do you think about this? Our lovely terry cloth collection is made of soft and comfortable terry cotton cloth that is especially comfortable against the skin.
There are many summer products available in different colours with fun Moomin embroidery.
Our adult’s summer collection has our beloved prints in new colours. Our Papaya print has a fun grey colour, while the Orchid print is especially adorable in sand colour.
Our summer collection has all you need for fun, sunny days!















